Pressroom
The Hilton Los Cabos Beach & Golf Resort,
the newest luxury resort property in Los Cabos and the first Hilton-branded
property in
the destination, opened its doors in February 2002 and CIIC was there
to launch the hotels arrival to Los Cabos with a star-studded special
event and media reception in Los Cabos. CIIC's mission was to position
the Hilton Los Cabos Beach & Golf Resort as Los Cabos' most luxurious
guest experience, highlighting the breathtaking beauty of the Baja Peninsula
and the excitement of one of Mexico's fastest growing vacation
and incentive destination. CIIC developed a complete media kit and has
undertaken a high-profile media campaign to introduce the media to the
property via individual and group press trips as well as promote the
resort's exemplary services and its dramatic modern Mediterranean architecture
to both the travel & design and architecture media.
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